SayPrimer Pricing Guide 2026

SayPrimer Pricing: Plans, Limits and What You'll Actually Pay

SayPrimer publishes its free plan and the $1,000/month Grow tier. Everything above that requires contacting sales. For buyers trying to evaluate whether the platform scales to their program size, the gap between published and actual cost is the hardest part of the decision.

Ask the pricing agent See all plans
$1,000
per month for the Grow plan, billed on monthly or annual terms
8
active audience cap on the Grow plan before an upgrade is required
270M+
B2B profiles in SayPrimer's targeting database across 16M companies
Live agent

Ask the SayPrimer pricing agent

Trained on SayPrimer's public pricing content, website, and documentation. Describe your campaign volume, ICP complexity, and ad spend. Get an answer in seconds, not a sales call.

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SayPrimer pricing plans: what each tier costs

All plans below reflect SayPrimer's published pricing as of April 2026. Source: sayprimer.com/pricing.

Free
Free Plan
$0 / forever
  • Unlimited draft audiences
  • 200 website company reveals/month
  • Access to 270M+ B2B profile database
  • Basic conversion tracking
  • Predicted match rates preview
Self-serve
Grow
$1,000 / month
  • 8 active published audiences
  • 5,000 website company reveals/month
  • LinkedIn, Meta, Google Ads, YouTube activation
  • HubSpot and Salesforce CRM sync
  • High match rate audience building
  • Standard support
Custom
Advanced
Custom pricing, contact sales
  • Audience cap above Grow tier
  • Higher website reveal limit
  • Reddit and TikTok audience activation
  • Extended integration options
  • Priority support and onboarding
  • Custom contract terms
Custom
Enterprise
Custom pricing, contact sales
  • Unlimited active audiences
  • Unlimited website reveals
  • All ad destination channels
  • Dedicated customer success manager
  • Custom SLAs and security review
  • Volume discounts on platform fee
Above the Grow plan: SayPrimer does not publish pricing for Advanced or Enterprise tiers. Buyers need a sales conversation to get a quote. If you are evaluating whether the Grow plan scales to your program, ask the agent above to walk through the audience cap mechanics and reveal limit before reaching out to sales.

What each SayPrimer plan actually includes

The key difference between plans is not features, it is audience volume and reveal limits. Here is what matters for each team type.

Free Plan
For teams validating ICP fit before committing
  • 200 website reveals lets you see which companies visit each month
  • Draft audiences show predicted match rates before publishing
  • No ad activation until you upgrade to a paid plan
  • Best for teams in early evaluation or with limited ad spend
Grow / $1,000 per month
For mid-market teams with a focused paid social program
  • 8 active audiences covers most single-persona or single-region programs
  • 5,000 monthly reveals suits teams with moderate inbound web traffic
  • LinkedIn, Meta, Google, and YouTube activation included at this tier
  • Best for teams spending under $50,000 per month on paid social

What asking SayPrimer's pricing agent changes

Before
  • Read the pricing page, still unsure whether 8 audiences is enough for your program
  • Contact sales to ask about audience cap mechanics and reveal limit overages
  • Discover that Reddit and TikTok activation requires an unpublished higher tier
  • Spend a week in back-and-forth with sales to understand what Advanced actually costs
With the agent
  • Describe your campaign count and ICP structure, get a plan fit recommendation in under a minute
  • Ask every question you would normally send to sales, without scheduling a call
  • Understand the audience cap mechanics and what triggers an upgrade before you commit
  • Know whether the Grow plan fits your program size before your first conversation with the sales team
This agent is built with Docket. Want one on your website that answers questions, qualifies intent, and books meetings in real time?
Book a demo

SayPrimer pricing: frequently asked questions

SayPrimer publishes two tiers: a free plan and the Grow plan at $1,000/month. Plans above Grow are custom-quoted and require contacting sales. The Grow plan includes 8 active audiences and 5,000 website company reveals per month. Free trials are available, and no credit card is required to start.
The Grow plan at $1,000/month includes 8 active audiences, 5,000 website company reveals per month, access to SayPrimer's 270M+ B2B profile database, audience activation to LinkedIn, Meta, Google Ads, and YouTube, and CRM sync to Salesforce and HubSpot. Higher-volume channels including Reddit and TikTok are available on higher tiers.
SayPrimer's published plans are not explicitly tied to ad spend volume. The Grow plan is a flat $1,000/month. However, audience caps and reveal limits scale with plan tier, which means teams with larger ad programs will need to upgrade plans as their campaign footprint grows.
When you reach the limit of 8 active audiences, you cannot create additional active audiences without pausing or deleting existing ones, or upgrading to a higher tier. SayPrimer does not charge overages. The platform prompts an upgrade rather than billing beyond the cap. Custom pricing for higher audience counts requires a sales conversation.
No. SayPrimer is an audience orchestration platform, not an intent data provider. It builds targeting audiences based on firmographic and technographic filters from its 270M+ profile database. It does not include third-party intent signals showing which accounts are actively researching solutions in your category. Teams that need intent data alongside audience targeting typically pair SayPrimer with a tool like Bombora or 6sense.
Yes. SayPrimer's free plan includes access to the B2B database, unlimited draft audiences, 200 website company reveals per month, basic conversion tracking, and predicted match rates. It does not include active audience publishing to LinkedIn or Meta. It is designed for exploration and platform evaluation before committing to a paid plan.
SayPrimer is well-suited for mid-market teams running focused LinkedIn and Meta programs with defined ICPs. Teams spending over $50,000/month on paid social across multiple simultaneous campaigns may find the Grow plan's 8-audience limit restrictive. Large enterprise programs with intent data requirements and multi-channel orchestration needs typically evaluate Demandbase One or 6sense alongside SayPrimer.